Digital Marketing
How my life changed after starting a podcast

How my life changed after starting a podcast

Have you ever wished there was an easier way to reach your existing customers or clients?

Do you wish there was an easier way to reach others who could become your customers or clients?

If you have an outreach ministry, a church, or a business, we have the same issues, right? Reaching more people!

When I entered the ministry in 1995, I thought I could just book a hotel room, promote the meeting in the newspaper and on the radio, and have the seats taken.

And in six meetings that first year, thousands of people stayed away!

I could put everyone at our first six meetings on a full-size bus.

No matter what your goal is …

It doesn’t matter if you are trying to fill seats in a church; fill seats in an online class or drive foot traffic through your business door.

If that sounds like you and what you’ve been experiencing, I can relate. You have seen my story above!

What I discovered in 2009 has transformed my life …

I really know and understand that the inspiration for what I am about to share with you came from God. I fought against it in my mind for weeks …

But, finally, I decided to go ahead and give it a try.

What I’m talking about is starting a podcast …

I didn’t even know what a podcast was in 2009. I called it my “online radio show.”

But, once I started, in just a few weeks, I had a following (and not just my friends and family). What he was sharing was being heard in various parts of the country (and then other countries in the world)!

Some of these people are still in contact with me 11 years later!

My ministry efforts shifted from “traditional ministry” to “online ministry” simply because it was easier to do and so cost effective.

Now don’t get me wrong …

I am not arguing that traditional church ministry is wrong or should change …

Far from there. I have helped other churches and pastors grow their ministries by reaching out to others through online media.

Today’s people spend more time on their smartphones than listening to the radio or watching television!

You need to meet people where they are to share information about your business, ministry, products, services, etc.

You can’t wait to be “discovered”. You can’t wait to be “found”. You can’t wait for them to come to you! YOU need to GO TO THEM.

And podcasting is a very profitable and feasible way to accomplish exactly that.

Why do you think so many big-name companies have set up podcasts?

It is because they are entering the market where their customers and clients are already operating – online!

For me, eleven years after my first “30 minute online radio show,” we have become an established online ministry resource for thousands of people each year.

Take a look at just a few of the highlights:

  • I hosted my own 30 minute radio show on national AM radio!

  • He founded “Evangelism Radio” in 2010 (listeners in over 160 countries and all 50 states. Ranked # 1 in the world repeatedly in the Christian Talk genre by Shoutcast.com).

  • He started an interview-based podcast that is close to 1,000 episodes published in less than four years with nearly 800 interviews.

  • Founded a Christian-only podcast hosting and marketing platform (FaithCasters.net)

  • He began teaching other Christians how to create and monetize their podcasts in 2014.

  • Speaking at Podcasting Conferences and Business / Leadership Conferences.

  • Numerous requests for radio and television interviews about our ministry.

I’m not saying all this to show off. It was by the grace of God that all of this has evolved. I could never, in my wildest dreams, imagine how our ministry has evolved over the last few years.

But it all started with me making a DECISION …

Discover “how to launch a podcast.”

Not just any podcast. I wanted to launch a CHRISTIAN PODCAST. That’s what my heart said.

When you follow your heart, you will be amazed at what the Lord can do with the results. If you’re starting a podcast, find out how to get started.

If you’d like information on how to do that, check out the resource box below and let me know. I would be happy to help.

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