Direct mail: an old marketing tool with new power

Looking for a better way to connect with customers and prospects in this technology-rich multichannel environment? Would you think I’m crazy if I suggested using a channel that was developed in the early 20th century? That channel is direct mail. And while many of today’s marketers may dismiss it as a quaint relic of days gone by, it’s actually more […]

The benefits of midsize sedans

The convenience of midsize sedans is that they are more spacious than compact cars, but more efficient than luxury sedans. Midsize sedans give you the advantage of having four doors and comfortable seats, but they don’t cost as much as a full-size large sedan. The medium size is practical without sacrificing comfort or design. Most auto consumers find that a […]

You’re paying almost 40% more for your video games

If you look at how video games were sold 20 years ago, you can see how drastically different things are now compared to the past. It used to be simple; developers create a game for people to enjoy and sell it for a starting price that depreciates over time depending on how well the game is received. Critically acclaimed releases […]

Four tips to choose the best Christmas gift for her

Sometimes it can be a daunting task to search for the perfect Christmas gift for women. Women have a variety of likes and dislikes and there are so many gifts available to them that choosing just one is almost impossible. Also, their interests change more often than men. They are generally known to be fickle when it comes to what […]

Power and your PC

The energy going into a computer is the most critical component and can be one of the most overlooked. It is simply assumed that it will always be there and working properly. A top-of-the-line processor and ultra-powerful graphics card do nothing if a system doesn’t get the ample and stable power it demands. Having quality components that provide and regulate […]