How to curate content for a blog
Content curation is a quick way to produce useful content for your target audience. It is a shortcut to adding valuable content to your blog or website because you are not producing it from scratch. But you are offering value by writing comments on why it is useful, beneficial, or relevant to your audience.
It is the process of locating, organizing, commenting and disseminating the best and most relevant content online about the niche in which you are working.
Determine a strategy
How much curated content do you want on your blog? A good mix could be 70% original content and 30% cured.
Where will you get the content?
Make a checklist of the top websites and blogs that you visit regularly. Read the headlines to find the content that you find useful and think your target audience will appreciate it.
Your tone of voice
Some people are very fond of reporting the facts. Others enjoy stirring up controversy and are as contentious as possible.
Give an opinion on the selected content
Many content curation entrepreneurs simply post the material on the topic without saying why it is important or what the context is. Talk about the problems, why the content shows a development on the specific problem, etc. Make connections for the reader so they can see the value of the content and the value of the thought and work that you are putting into your curation.
What are the weak points of your target audience?
What are the most widespread problems your audience has, and what can help them solve those problems? Yes, you want to sell your own products, but don’t avoid referring to your competitors entirely or it will seem unnatural and fraudulent.
Answer your common questions
Frequently asked questions need an answer. If you don’t have time to answer them all, use curated content to help you. Comment on the content, for example why the strategy is good, bad, or could be better in some way. This will continue to prove your knowledge and worth paying attention to.
Choose the best content from the best sources
Think of yourself as the professional editor of a popular magazine. Just let the main content reach your pages.
KNow How to legally curate content
Make sure you credit all of your resources so that you don’t get accused of stealing content. Provide the website URL of the original work and the name of the author or publication, the date, and any other relevant information. If you are unsure about the use of the content material, please contact the website owner and ask. In general, they will be happy to give your approval, as long as you are not labeling your work as a load of garbage.